Thursday, 14 October 2010

33 DIAMONDS IN CHILE


The whole world has been totally gripped by the ultimate reality show. Not one based on wannabe or minor celebrity flim-flam but a truly heroic life and death struggle to rescue 33 miners trapped ½ a mile below a mountain in the Atacama Desert.

In a world depressingly short of heroes and truly inspirational behaviour a drama of faith, human endurance, technical ingenuity and national pride achieved its heart warming conclusion in reuniting the trapped miners with their loved ones.

Even hard-nosed journalists and presenters struggled to maintain their usual composure whilst reporting on this emotionally charged and unprecedented rescue mission.

My understanding is that the diamond industry has a rather good record in looking after the welfare of its miners. That is surely where living up to diamonds should start because without the courage and determination of the miners our industry simply wouldn’t exist.

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